What are search engines for anyway?

Evidently, they're here to find out more about today's cultural icons like Britney Spears. According to an article at SFGate.com, people's most common searches are all the pop culture drivel of the day. This doesn't mean this is all anyone is searching for when using a search engine, it just means that a lot of people have superficial thoughts and the first thing that pops into their head, they search on it. Unfortunately, most people have some real cultural garbage on the brain.

I think this search engine tally on people's most common searches reveals much about us as a culture. I think the younger generation is behind this search for banality mostly. It reflects the MTV life with some of these dubious personalities. And the other thing you can glean from it is that it's mostly young men doing a lot of searching for women, but that's natural isn't it? Men searching for women. But what makes it unnatural is these are men searching for women they have no shot at. How about shutting off the computer and trying to meet real women out in the world? Chances are they better looking than some of the ones they search for so often.

Now, how do I relate this to web marketing? Well if you're trying to get meaningful high rankings, then associating yourself with cultural garbage won't get you interested visitors, only surfers. Most companies will look past these kinds of stats to what they really have for a visitor. Unless you're selling a product or service to young men, then these common terms mean nothing. In fact, they do mean nothing to almost anyone. Raw huge internet traffic doesn't make for good business unless you're trying to get 1 out of 500,000 to buy something, like a spammer does.

Meaningful web marketing for better online results, RealWebMarketing.com

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