Content providers charging search engines?

This article in the India Times talks about an interesting turn of events in the future where content providers charge back to search engines. It's know of hard to distill it down to plain english so it would be good to read the article.

I'm sure this one is above my head because I don't know how content provider is going to be able to chargeback a search engine or why they would want anyone to. I'm open for opinions on this one. I believe that search engines will continue to drive traffic, but the major new trend will be repackaging of search engine results and creating a new kind of search portal. Many of the meta search engines are doing this already but none has done this concept better than A9.com. That's where this is all going as search results become a commodity.

Reality in web marketing, RealWebMarketing.com