Small things to watch out for in the future

I'm seeing a trend in which there are some startup search engines that at some point in the future will challenge the big boys. (Here is Kozoru.com) There are a number of them because frankly there are some fairly common indexing techniques that some of these high tech guys all know about. They can create a search engine with just a little capital as long as they have the basic know how. Unlike Google or Yahoo, they don't have the large company issues so they can make changes quickly. Over and over again this has been the pattern in high tech. There is always a startup that can do the same thing for far less or even improve upon an existing bloated model. This was true with hardware, software and now it will become true with search engines.

Look out for some of these small companies in the future and some of the changes that they're driving. The future of search may not belong to who you think it will! I'm all for it. The more competition in this area, the better.

Here is some text on why Kozoru.com for example is trying to do some new search entity from their website:
"For these reasons and hundreds more, we believe it is necessary to start at the beginning and ask some very basic questions about what it is the user wants to accomplish when interacting with a search technology. Doing so has made us realize that a new platform is required, one that must be built from the ground up, with the user at the forefront of consideration. Doing anything less would be creating another search technology and one incapable of solving the problem the user has today; search technology doesn't really work."

Interesting.

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