Google Zeitgiest - nothing new, just interesting

I don't know if you've ever checked out Google's Zeitgeist which is simply a page of compiled search trends. Well, it may not be the exact trends, rather what people have been searching for a lot and Google posts it. I like the differences between multiple countries, it shows that what we in America search for isn't always what people in other places are looking for.

I think it's fascinating that certain things seem to have a universal appeal such as Britney Spears, Maria Sharapova or Spiderman. And after thinking about this for some time I'm coming to the conclusion that search engine results of the most popular searches reveal much about what we are as a society or culture worldwide. It's these things that are casual searches, the things that are on people's minds and have a mild interest in. I believe that these results are lucid or dreamlike. They don't reflect reality, but an interest in the culture. Spiderman, for instance has been a search across many countries. It's this casual search result that really has no value, it's just the combined musings of many people.

That's where I think that mass numbers of people finding a website that features Spiderman is worthless. If you have banner ads or something to sell, you probably have a low number of people buying or generating interest in something else you feature there. It's only an idle curiousity, so it's not effective for anything other than featuring people or things that are famous for being famous.

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