Google personalized search

Google Labs has a personalized search beta. It's interesting in that you out in some parameters that Google keeps as some sort of baseline and then you do your search. There is also a personalization slider on the search results page which changes the search results as you change the settings on the personalization slider. When you start your search, there are just standard results, when you move the slider to the right, it will give you personalized results based on your preferences. An icon appears before the search results that tells you it is a personalized result. Here's a screenshot of the Google personalized beta.

Very interesting to see the results change and I'm going to research this further. There is obviously a range within the algorithm which gives a set of results depending on what you have as your personalized set.

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